In this episode of the Built for the Trades podcast, host Dan Dowdy welcomes Terry Petrovick Team Wow Media. Dan and Terry discuss what the next generation looks like for building trust in the trades. They will also be sharing the importance of video testimonials and content that we’re putting on our websites.
“Every prospect has a problem and what they want more than anything, is a partner that they can trust to make the problem go away. The challenge today is there’s so much noise, hype and BS out there.”
In this episode, you’ll learn…
- You can receive a unique and effective type of testimonial from past customers and how you can use that in your content.
- How Terry approaches asking people to record an authentic video testimonial.
- A new method for self-auditing your website to speak about your prospect’s interest.
- Terry uses the Trust Ecosystem method in his business to convert leads and retain customers.
“If you have that ‘givers gain’ mindset, where you actually give more before you actually get more, it just works.”
About Terry Petrovick
Terry Petrovick has a degree in Computer Science and spent 15 yrs in the software profession before starting his own business. He started marketing online in 2008. Since then, he has trained and coached thousands of business owners worldwide. He has multiple YouTube Channels with millions of views and thousands of subscribers. Terry is passionate about helping business owners build trust online to book more appointments and make more sales.